• awards, etc
  • Work
Justine Armour
  • awards, etc
  • Work

super in super out

This was the last thing I made in Australia, right before moving to Portland. There wasn't much to say about this beer, but look - it had the word SUPER in it. I always want the work to be based on an insightful human or ownable product truth, and factory ideas have been done before, so honestly, I wasn't expecting this to turn out as well as it did. But my partner Ruth Bellotti really fought for this idea, and I'm so glad she did. We won every award. What a legend.

SUPERDRY-PRINT ORANGE AND BLUEb_o.jpg

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